
HOUSEHOLD
DATABASE
Detailed
Household records can be maintaine containing comprehensive readership
details, including titles read, readers clubmemberships and free-form
notes.
Households
are grouped into Streets and Streets are grouped into Rounds so
that any type of distribution organisation can be mirrored in the
database. Streets and households have an associated socio-economic
coding and can be updated from external data. Tools are also provided
to extend household data automatically from the street records.
Back
checking lists are generated on request and the backchecker's report
is input to the system to maintain a history. Complaints may also
be recorded and monitored
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